All outlets

OUT_19743

SMMT · Large · Southern · distributor DIST_S_01

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
1,014.4 L
Recent monthly avg
511.9 L
Own Q90
860.3 L
Active months
30 / 36
Coolers
4
Local competitors (1 km)
1
HHI (1.5 km)
4,109
Replenishment friction
13.3%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +204.4 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~204.4 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +222.6
  • Cooler_Count
    +157.5
  • climate_jan_humid_pct
    +149.1
  • Outlet_Size_Large
    +78.5
  • monthly_volume_q95
    +62.5

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -142.8
  • Province_Western
    -3.0
  • Outlet_Type_SMMT
    -2.1
  • tourist_score_norm
    -1.4
  • competitors_2km
    -1.0

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 1,022.1 L → after 1,022.1 L
Remove competitive drag0.0 L / mo
base 1,022.1 L → after 1,022.1 L

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.