All outlets

OUT_19636

Grocery · Large · Southern · distributor DIST_S_02

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
982.2 L
Recent monthly avg
437.9 L
Own Q90
800.3 L
Active months
32 / 36
Coolers
4
Local competitors (1 km)
4
HHI (1.5 km)
3,589
Replenishment friction
9.4%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +196.6 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~196.6 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · merchandising

    Deploy prime-shelf branded merchandising (posters, shelf-talkers)

    +0.5 L / mo

    Outlet faces type-weighted competition pressure of 6.9 from nearby same-type stores. Targeted in-store branded visibility recovers an estimated 0.5 L/month of intercepted traffic.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +219.5
  • Cooler_Count
    +155.2
  • climate_jan_humid_pct
    +148.0
  • Outlet_Size_Large
    +71.6
  • monthly_volume_q95
    +63.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -144.9
  • Province_Western
    -3.6
  • mass_share
    -3.3
  • avg_price_per_liter
    -2.5
  • premium_share
    -1.9

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 983.2 L → after 983.2 L
Remove competitive drag+1.1 L / mo
base 983.2 L → after 984.3 L

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.