All outlets

OUT_19357

SMMT · Large · Southern · distributor DIST_S_01

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
971.3 L
Recent monthly avg
472.7 L
Own Q90
810.5 L
Active months
30 / 36
Coolers
4
Local competitors (1 km)
6
HHI (1.5 km)
2,536
Replenishment friction
10.0%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +199.3 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~199.3 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +221.0
  • Cooler_Count
    +156.5
  • climate_jan_humid_pct
    +143.1
  • monthly_volume_q95
    +78.7
  • Outlet_Size_Large
    +73.7

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -142.8
  • jan_mean
    -3.8
  • Province_Western
    -2.8
  • Outlet_Type_SMMT
    -2.3
  • avg_price_per_liter
    -2.1

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 996.5 L → after 996.5 L
Remove competitive drag0.0 L / mo
base 996.5 L → after 996.5 L

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.