All outlets

OUT_18786

SMMT · Small · Southern · distributor DIST_S_01

Moderate

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
87.1 L
Recent monthly avg
12.2 L
Own Q90
31.7 L
Active months
18 / 36
Coolers
0
Local competitors (1 km)
7
HHI (1.5 km)
1,583
Replenishment friction
22.2%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +16.7 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~16.7 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • climate_jan_humid_pct
    +39.5
  • Latitude
    +5.8
  • Province_Southern
    +4.7
  • spatial_demand_score
    +0.9
  • monthly_cv
    +0.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -78.7
  • Outlet_Size_Extra Large
    -32.6
  • monthly_volume_q95
    -30.2
  • Outlet_Size_Small
    -28.1
  • monthly_volume_std
    -26.6

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 83.5 L → after 83.5 L
Remove competitive drag0.0 L / mo
base 83.5 L → after 83.5 L

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.