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OUT_18210

Eatery · Large · Southern · distributor DIST_S_02

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
988.9 L
Recent monthly avg
425.7 L
Own Q90
884.0 L
Active months
28 / 36
Coolers
4
Local competitors (1 km)
7
HHI (1.5 km)
1,620
Replenishment friction
21.4%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +199.3 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~199.3 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · merchandising

    Deploy prime-shelf branded merchandising (posters, shelf-talkers)

    +0.5 L / mo

    Outlet faces type-weighted competition pressure of 9.6 from nearby same-type stores. Targeted in-store branded visibility recovers an estimated 0.5 L/month of intercepted traffic.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +221.8
  • Cooler_Count
    +154.7
  • climate_jan_humid_pct
    +142.7
  • monthly_volume_q95
    +75.6
  • Outlet_Size_Large
    +72.6

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -144.0
  • mid_share
    -3.4
  • Province_Western
    -3.1
  • mass_share
    -1.4
  • same_type_competitors_1km
    -1.2

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 996.3 L → after 996.3 L
Remove competitive drag+1.1 L / mo
base 996.3 L → after 997.4 L

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.