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OUT_18125

Eatery · Extra Large · Southern · distributor DIST_S_02

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
2,269.9 L
Recent monthly avg
1,336.2 L
Own Q90
1,931.6 L
Active months
34 / 36
Coolers
5
Local competitors (1 km)
10
HHI (1.5 km)
2,604
Replenishment friction
5.9%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +459.6 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~459.6 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · merchandising

    Deploy prime-shelf branded merchandising (posters, shelf-talkers)

    +3.4 L / mo

    Outlet faces type-weighted competition pressure of 8.2 from nearby same-type stores. Targeted in-store branded visibility recovers an estimated 3.4 L/month of intercepted traffic.

Top reasons the score is high

Largest positive SHAP contributors.

  • Outlet_Size_Extra Large
    +770.9
  • Cooler_Count
    +344.0
  • monthly_volume_mean
    +292.5
  • climate_jan_humid_pct
    +256.9
  • monthly_volume_median
    +128.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Large
    -28.8
  • competitors_1km
    -16.5
  • type_weighted_pressure
    -7.2
  • Province_Western
    -4.5
  • Outlet_Type_Grocery
    -2.9

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 2,298.1 L → after 2,298.1 L
Remove competitive drag+8.5 L / mo
base 2,298.1 L → after 2,306.6 L

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.