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OUT_17322

Bakery · Medium · Southern · distributor DIST_S_02

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
268.6 L
Recent monthly avg
116.5 L
Own Q90
250.8 L
Active months
29 / 36
Coolers
2
Local competitors (1 km)
6
HHI (1.5 km)
3,753
Replenishment friction
17.2%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · cooler

    Add 3th cooler to outlet

    +421.6 L / mo

    Counterfactual model predicts +421.6 L/month if cooler capacity is increased.

  2. Rank 2 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +54.2 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~54.2 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • climate_jan_humid_pct
    +53.0
  • Outlet_Size_Small
    +39.1
  • Outlet_Size_Medium
    +20.9
  • Province_Southern
    +7.3
  • Latitude
    +5.6

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -74.1
  • Outlet_Size_Extra Large
    -32.2
  • Outlet_Size_Large
    -22.0
  • monthly_volume_median
    -20.6
  • monthly_volume_q95
    -17.0

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler+421.6 L / mo
base 271.0 L → after 692.6 L
Remove competitive drag0.0 L / mo
base 271.0 L → after 271.0 L

Cooler deployment business case

Assumes LKR 50,000 unit cost, 12% gross margin, 12% cost of capital.

Monthly uplift
421.6 L
Monthly margin
LKR 13,243
Payback
3.8 mo
24-mo NPV
LKR 233,039

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.