All outlets

OUT_15658

Grocery · Small · North-Western · distributor DIST_NW_02

Moderate

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
83.1 L
Recent monthly avg
22.1 L
Own Q90
72.5 L
Active months
18 / 36
Coolers
0
Local competitors (1 km)
4
HHI (1.5 km)
3,324
Replenishment friction
27.8%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +16.8 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~16.8 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • Outlet_Type_Grocery
    +3.7
  • Longitude
    +2.6
  • spatial_demand_score
    +1.6
  • mass_share
    +1.6
  • Outlet_Type_SMMT
    +0.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -62.2
  • Outlet_Size_Extra Large
    -29.2
  • Outlet_Size_Small
    -23.9
  • monthly_volume_q95
    -22.8
  • Outlet_Size_Large
    -22.2

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 84.0 L → after 84.0 L
Remove competitive drag0.0 L / mo
base 84.0 L → after 84.0 L

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.