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OUT_12958

Pharmacy · Medium · Central · distributor DIST_C_01

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
222.3 L
Recent monthly avg
101.3 L
Own Q90
256.4 L
Active months
23 / 36
Coolers
1
Local competitors (1 km)
3
HHI (1.5 km)
3,635
Replenishment friction
21.7%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +44.1 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~44.1 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • Outlet_Size_Small
    +34.4
  • Outlet_Size_Medium
    +18.2
  • monthly_volume_std
    +5.8
  • Outlet_Type_Pharmacy
    +1.3
  • avg_price_per_liter
    +1.0

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -56.5
  • Outlet_Size_Extra Large
    -28.2
  • Outlet_Size_Large
    -20.6
  • monthly_volume_median
    -15.8
  • climate_jan_humid_pct
    -9.5

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 220.7 L → after 220.7 L
Remove competitive drag0.0 L / mo
base 220.7 L → after 220.7 L

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.