All outlets

OUT_12658

SMMT · Extra Large · Central · distributor DIST_C_01

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
1,636.5 L
Recent monthly avg
1,347.8 L
Own Q90
1,903.5 L
Active months
34 / 36
Coolers
5
Local competitors (1 km)
11
HHI (1.5 km)
2,499
Replenishment friction
5.9%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +329.0 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~329.0 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • Outlet_Size_Extra Large
    +648.9
  • Cooler_Count
    +305.5
  • monthly_volume_mean
    +248.0
  • monthly_volume_q95
    +103.0
  • monthly_volume_median
    +94.5

Top reasons the score is held back

Largest negative SHAP contributors.

  • climate_jan_humid_pct
    -37.5
  • Outlet_Size_Large
    -28.7
  • mid_share
    -8.9
  • Province_Western
    -8.8
  • avg_price_per_liter
    -7.2

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 1,644.8 L → after 1,644.8 L
Remove competitive drag0.0 L / mo
base 1,644.8 L → after 1,644.8 L

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.