OUT_12643
SMMT · Medium · Central · distributor DIST_C_02
Predicted potential
January 2026 if systemic constraints were relieved.
Geographical Location
Store location on the map.
Recommended actions
Top-3 prescriptive interventions ranked by expected monthly L uplift.
- Rank 1 · festival_promo+41.1 L / mo
Schedule promotional push for Christmas + New Year peak
Historical seasonality and Sri Lanka demand calendar imply ~41.1 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.
- Rank 2 · sku_mix+8.3 L / mo
Shift SKU mix toward premium (stock 1-2 additional premium SKUs)
Outlet currently sells 8.5% premium SKUs vs top-performing peers in the same cohort at 15.2%. Closing this gap typically lifts volume by ~8.3 L/month.
Top reasons the score is high
Largest positive SHAP contributors.
- Outlet_Size_Small+33.8
- Outlet_Size_Medium+18.2
- mass_share+2.5
- monthly_volume_std+1.2
- avg_price_per_liter+1.2
Top reasons the score is held back
Largest negative SHAP contributors.
- monthly_volume_mean-56.7
- Outlet_Size_Extra Large-28.6
- Outlet_Size_Large-21.8
- monthly_volume_median-15.7
- monthly_volume_q95-11.4
What-if scenarios
Model-predicted deltas if a constraint were relieved.
AI explanation
A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.
Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.