All outlets

OUT_12250

SMMT · Large · Central · distributor DIST_C_02

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
787.8 L
Recent monthly avg
566.6 L
Own Q90
934.5 L
Active months
33 / 36
Coolers
3
Local competitors (1 km)
3
HHI (1.5 km)
1,751
Replenishment friction
9.1%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +155.2 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~155.2 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +193.9
  • Cooler_Count
    +138.7
  • monthly_volume_q95
    +88.7
  • Outlet_Size_Large
    +71.4
  • monthly_volume_std
    +51.9

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -117.6
  • climate_jan_humid_pct
    -22.5
  • Province_Western
    -6.1
  • Province_Southern
    -3.3
  • Latitude
    -2.9

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 776.0 L → after 776.0 L
Remove competitive drag0.0 L / mo
base 776.0 L → after 776.0 L

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.