OUT_09776
SMMT · Extra Large · Central · distributor DIST_C_02
Predicted potential
January 2026 if systemic constraints were relieved.
Geographical Location
Store location on the map.
Recommended actions
Top-3 prescriptive interventions ranked by expected monthly L uplift.
- Rank 1 · festival_promo+266.7 L / mo
Schedule promotional push for Christmas + New Year peak
Historical seasonality and Sri Lanka demand calendar imply ~266.7 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.
- Rank 2 · sku_mix+97.2 L / mo
Shift SKU mix toward premium (stock 1-2 additional premium SKUs)
Outlet currently sells 1.9% premium SKUs vs top-performing peers in the same cohort at 14.1%. Closing this gap typically lifts volume by ~97.2 L/month.
Top reasons the score is high
Largest positive SHAP contributors.
- Cooler_Count+725.7
- Outlet_Size_Extra Large+456.2
- Outlet_Size_Small+25.5
- Outlet_Size_Medium+8.7
- mass_share+7.7
Top reasons the score is held back
Largest negative SHAP contributors.
- monthly_volume_mean-57.5
- climate_jan_humid_pct-34.3
- monthly_volume_q95-23.4
- Latitude-19.7
- monthly_volume_median-17.0
What-if scenarios
Model-predicted deltas if a constraint were relieved.
AI explanation
A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.
Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.