All outlets

OUT_08794

SMMT · Medium · Western · distributor DIST_W_03

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
217.2 L
Recent monthly avg
87.1 L
Own Q90
232.4 L
Active months
22 / 36
Coolers
1
Local competitors (1 km)
12
HHI (1.5 km)
1,149
Replenishment friction
22.7%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +43.9 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~43.8 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • Outlet_Size_Small
    +30.9
  • Outlet_Size_Medium
    +17.7
  • Province_Western
    +4.8
  • mass_share
    +2.6
  • mid_share
    +2.0

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -55.5
  • Outlet_Size_Extra Large
    -29.1
  • Outlet_Size_Large
    -22.5
  • monthly_volume_median
    -16.1
  • monthly_volume_q95
    -11.3

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 219.2 L → after 219.2 L
Remove competitive drag+0.1 L / mo
base 219.2 L → after 219.3 L
LKR allocated for Jan 2026: LKR 335

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.