All outlets

OUT_08449

SMMT · Large · Western · distributor DIST_W_03

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
751.8 L
Recent monthly avg
397.1 L
Own Q90
658.9 L
Active months
28 / 36
Coolers
2
Local competitors (1 km)
18
HHI (1.5 km)
1,230
Replenishment friction
14.3%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +141.5 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~141.5 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · cooler

    Add 3th cooler to outlet

    +0.8 L / mo

    Counterfactual model predicts +0.8 L/month if cooler capacity is increased.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +259.7
  • monthly_volume_std
    +75.2
  • Outlet_Size_Large
    +71.2
  • monthly_volume_median
    +51.9
  • monthly_volume_q95
    +36.4

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -111.5
  • climate_jan_humid_pct
    -20.8
  • Outlet_Type_SMMT
    -4.3
  • Province_Southern
    -3.2
  • avg_price_per_liter
    -3.2

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler+0.8 L / mo
base 707.4 L → after 708.2 L
Remove competitive drag0.0 L / mo
base 707.4 L → after 707.4 L
LKR allocated for Jan 2026: LKR 1,638

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.