All outlets

OUT_07849

SMMT · Small · Western · distributor DIST_W_01

Moderate

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
73.1 L
Recent monthly avg
20.3 L
Own Q90
58.3 L
Active months
19 / 36
Coolers
0
Local competitors (1 km)
16
HHI (1.5 km)
858
Replenishment friction
36.8%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +16.5 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~16.5 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • Province_Western
    +7.5
  • Distributor_ID_DIST_W_01
    +2.5
  • spatial_demand_score
    +2.2
  • territory_radius_m
    +1.9
  • competitors_2km
    +1.6

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -61.3
  • Outlet_Size_Extra Large
    -29.1
  • monthly_volume_q95
    -26.1
  • Outlet_Size_Small
    -24.0
  • Outlet_Size_Large
    -22.5

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 82.6 L → after 82.6 L
Remove competitive drag-1.1 L / mo
base 82.6 L → after 81.5 L
LKR allocated for Jan 2026: LKR 81

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.