All outlets

OUT_06962

SMMT · Small · Western · distributor DIST_W_01

Critical

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
73.2 L
Recent monthly avg
12.9 L
Own Q90
46.6 L
Active months
16 / 36
Coolers
0
Local competitors (1 km)
14
HHI (1.5 km)
1,213
Replenishment friction
18.8%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +13.2 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~13.2 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · sku_mix

    Shift SKU mix toward premium (stock 1-2 additional premium SKUs)

    +2.6 L / mo

    Outlet currently sells 8.0% premium SKUs vs top-performing peers in the same cohort at 14.6%. Closing this gap typically lifts volume by ~2.6 L/month.

Top reasons the score is high

Largest positive SHAP contributors.

  • Province_Western
    +5.4
  • monthly_cv
    +2.8
  • Distributor_ID_DIST_W_01
    +2.4
  • food_pairing_score_norm
    +1.4
  • Outlet_Type_Hotel
    +0.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -61.3
  • Outlet_Size_Extra Large
    -29.1
  • monthly_volume_q95
    -26.1
  • Outlet_Size_Small
    -24.7
  • Outlet_Size_Large
    -23.2

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 66.0 L → after 66.0 L
Remove competitive drag0.0 L / mo
base 66.0 L → after 66.0 L
LKR allocated for Jan 2026: LKR 121

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.