All outlets

OUT_06635

SMMT · Small · Western · distributor DIST_W_03

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
82.9 L
Recent monthly avg
26.9 L
Own Q90
91.3 L
Active months
20 / 36
Coolers
0
Local competitors (1 km)
20
HHI (1.5 km)
878
Replenishment friction
10.0%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +17.5 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~17.5 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · sku_mix

    Shift SKU mix toward premium (stock 1-2 additional premium SKUs)

    +2.8 L / mo

    Outlet currently sells 9.2% premium SKUs vs top-performing peers in the same cohort at 14.6%. Closing this gap typically lifts volume by ~2.8 L/month.

Top reasons the score is high

Largest positive SHAP contributors.

  • Province_Western
    +6.6
  • spatial_demand_score
    +2.7
  • super_premium_share
    +1.4
  • Outlet_Type_Hotel
    +1.3
  • Distributor_ID_DIST_W_03
    +1.3

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -61.0
  • Outlet_Size_Extra Large
    -29.5
  • monthly_volume_q95
    -24.9
  • Outlet_Size_Small
    -24.2
  • Outlet_Size_Large
    -23.3

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 87.7 L → after 87.7 L
Remove competitive drag-0.0 L / mo
base 87.7 L → after 87.7 L
LKR allocated for Jan 2026: LKR 85

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.