All outlets

OUT_06044

Bakery · Extra Large · Western · distributor DIST_W_02

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
1,697.5 L
Recent monthly avg
1,219.1 L
Own Q90
1,913.9 L
Active months
33 / 36
Coolers
5
Local competitors (1 km)
22
HHI (1.5 km)
540
Replenishment friction
9.1%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +342.2 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~342.2 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · merchandising

    Deploy prime-shelf branded merchandising (posters, shelf-talkers)

    +1.5 L / mo

    Outlet faces type-weighted competition pressure of 20.9 from nearby same-type stores. Targeted in-store branded visibility recovers an estimated 1.5 L/month of intercepted traffic.

Top reasons the score is high

Largest positive SHAP contributors.

  • Outlet_Size_Extra Large
    +658.3
  • Cooler_Count
    +311.4
  • monthly_volume_mean
    +244.5
  • monthly_volume_q95
    +98.9
  • monthly_volume_median
    +92.4

Top reasons the score is held back

Largest negative SHAP contributors.

  • climate_jan_humid_pct
    -33.3
  • Outlet_Size_Large
    -27.1
  • Longitude
    -4.3
  • Latitude
    -4.3
  • Province_Southern
    -4.1

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 1,711.2 L → after 1,711.2 L
Remove competitive drag+3.8 L / mo
base 1,711.2 L → after 1,714.9 L
LKR allocated for Jan 2026: LKR 2,741

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.