All outlets

OUT_06021

SMMT · Small · Western · distributor DIST_W_03

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
71.2 L
Recent monthly avg
23.5 L
Own Q90
64.6 L
Active months
24 / 36
Coolers
0
Local competitors (1 km)
16
HHI (1.5 km)
746
Replenishment friction
33.3%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +14.7 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~14.7 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · cooler

    Place first cooler at outlet

    +0.0 L / mo

    Counterfactual model predicts +0.0 L/month if cooler capacity is increased.

Top reasons the score is high

Largest positive SHAP contributors.

  • Province_Western
    +5.6
  • Latitude
    +3.2
  • Distributor_ID_DIST_W_03
    +1.3
  • type_weighted_pressure
    +1.2
  • Outlet_Type_Hotel
    +0.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -60.9
  • Outlet_Size_Extra Large
    -29.0
  • monthly_volume_q95
    -26.2
  • Outlet_Size_Small
    -24.6
  • Outlet_Size_Large
    -22.5

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler+0.0 L / mo
base 73.3 L → after 73.3 L
Remove competitive drag-0.1 L / mo
base 73.3 L → after 73.1 L
LKR allocated for Jan 2026: LKR 70

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.