OUT_05809
Pharmacy · Medium · Western · distributor DIST_W_02
Predicted potential
January 2026 if systemic constraints were relieved.
Geographical Location
Store location on the map.
Recommended actions
Top-3 prescriptive interventions ranked by expected monthly L uplift.
- Rank 1 · cooler+314.5 L / mo
Add 3th cooler to outlet
Counterfactual model predicts +314.5 L/month if cooler capacity is increased.
- Rank 2 · festival_promo+47.7 L / mo
Schedule promotional push for Christmas + New Year peak
Historical seasonality and Sri Lanka demand calendar imply ~47.7 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.
- Rank 3 · merchandising+1.0 L / mo
Deploy prime-shelf branded merchandising (posters, shelf-talkers)
Outlet faces type-weighted competition pressure of 11.2 from nearby same-type stores. Targeted in-store branded visibility recovers an estimated 1.0 L/month of intercepted traffic.
Top reasons the score is high
Largest positive SHAP contributors.
- Outlet_Size_Small+29.3
- Outlet_Size_Medium+15.3
- Province_Western+6.4
- mid_share+4.0
- Outlet_Type_Pharmacy+3.7
Top reasons the score is held back
Largest negative SHAP contributors.
- monthly_volume_mean-59.2
- Outlet_Size_Extra Large-28.5
- Outlet_Size_Large-21.2
- monthly_volume_median-15.9
- monthly_volume_q95-9.1
What-if scenarios
Model-predicted deltas if a constraint were relieved.
Cooler deployment business case
Assumes LKR 50,000 unit cost, 12% gross margin, 12% cost of capital.
AI explanation
A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.
Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.