All outlets

OUT_05515

Bakery · Small · Western · distributor DIST_W_01

Moderate

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
74.9 L
Recent monthly avg
19.2 L
Own Q90
54.6 L
Active months
20 / 36
Coolers
1
Local competitors (1 km)
16
HHI (1.5 km)
991
Replenishment friction
35.0%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +17.8 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~17.8 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · merchandising

    Deploy prime-shelf branded merchandising (posters, shelf-talkers)

    +1.6 L / mo

    Outlet faces type-weighted competition pressure of 24.2 from nearby same-type stores. Targeted in-store branded visibility recovers an estimated 1.6 L/month of intercepted traffic.

Top reasons the score is high

Largest positive SHAP contributors.

  • Province_Western
    +12.7
  • Distributor_ID_DIST_W_01
    +3.2
  • Outlet_Type_SMMT
    +2.8
  • Outlet_Type_Hotel
    +2.2
  • Latitude
    +1.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -61.7
  • Outlet_Size_Extra Large
    -29.0
  • monthly_volume_q95
    -26.0
  • Outlet_Size_Small
    -22.9
  • Outlet_Size_Large
    -21.5

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 88.8 L → after 88.8 L
Remove competitive drag+3.9 L / mo
base 88.8 L → after 92.7 L
LKR allocated for Jan 2026: LKR 58

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.