All outlets

OUT_05271

SMMT · Large · Western · distributor DIST_W_01

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
695.8 L
Recent monthly avg
419.6 L
Own Q90
683.6 L
Active months
29 / 36
Coolers
4
Local competitors (1 km)
14
HHI (1.5 km)
832
Replenishment friction
17.2%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +138.3 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~138.3 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +184.2
  • Cooler_Count
    +138.6
  • Outlet_Size_Large
    +66.4
  • monthly_volume_std
    +46.8
  • monthly_volume_median
    +34.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -119.9
  • climate_jan_humid_pct
    -22.8
  • Outlet_Type_SMMT
    -4.6
  • avg_price_per_liter
    -3.7
  • Province_Southern
    -3.4

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 691.4 L → after 691.4 L
Remove competitive drag0.0 L / mo
base 691.4 L → after 691.4 L
LKR allocated for Jan 2026: LKR 1,031

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.