All outlets

OUT_04869

Eatery · Large · Western · distributor DIST_W_02

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
656.2 L
Recent monthly avg
332.7 L
Own Q90
671.7 L
Active months
25 / 36
Coolers
4
Local competitors (1 km)
23
HHI (1.5 km)
913
Replenishment friction
28.0%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +132.9 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~132.9 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · merchandising

    Deploy prime-shelf branded merchandising (posters, shelf-talkers)

    +0.5 L / mo

    Outlet faces type-weighted competition pressure of 19.9 from nearby same-type stores. Targeted in-store branded visibility recovers an estimated 0.5 L/month of intercepted traffic.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +147.8
  • Cooler_Count
    +147.6
  • Outlet_Size_Large
    +58.9
  • monthly_volume_std
    +49.2
  • monthly_volume_median
    +35.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -111.5
  • climate_jan_humid_pct
    -19.7
  • mass_share
    -6.4
  • avg_price_per_liter
    -3.7
  • mid_share
    -3.6

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 664.7 L → after 664.7 L
Remove competitive drag+1.3 L / mo
base 664.7 L → after 665.9 L
LKR allocated for Jan 2026: LKR 1,211

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.