All outlets

OUT_04517

SMMT · Medium · Western · distributor DIST_W_02

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
233.0 L
Recent monthly avg
89.0 L
Own Q90
252.6 L
Active months
19 / 36
Coolers
1
Local competitors (1 km)
16
HHI (1.5 km)
695
Replenishment friction
10.5%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +43.9 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~43.9 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • Outlet_Size_Small
    +33.1
  • Outlet_Size_Medium
    +19.4
  • monthly_volume_std
    +5.0
  • Province_Western
    +4.1
  • competitors_2km
    +0.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -55.4
  • Outlet_Size_Extra Large
    -28.5
  • Outlet_Size_Large
    -21.8
  • monthly_volume_median
    -15.8
  • Cooler_Count
    -9.0

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 219.6 L → after 219.6 L
Remove competitive drag0.0 L / mo
base 219.6 L → after 219.6 L
LKR allocated for Jan 2026: LKR 404

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.