All outlets

OUT_04359

SMMT · Extra Large · Western · distributor DIST_W_02

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
1,696.2 L
Recent monthly avg
1,284.8 L
Own Q90
1,857.1 L
Active months
35 / 36
Coolers
5
Local competitors (1 km)
14
HHI (1.5 km)
776
Replenishment friction
2.9%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +345.1 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~345.1 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • Outlet_Size_Extra Large
    +670.2
  • Cooler_Count
    +316.1
  • monthly_volume_mean
    +238.9
  • monthly_volume_q95
    +102.7
  • monthly_volume_median
    +94.9

Top reasons the score is held back

Largest negative SHAP contributors.

  • climate_jan_humid_pct
    -34.3
  • Outlet_Size_Large
    -28.6
  • monthly_cv
    -5.8
  • jan_mean
    -5.6
  • Outlet_Type_SMMT
    -5.4

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 1,725.4 L → after 1,725.4 L
Remove competitive drag0.0 L / mo
base 1,725.4 L → after 1,725.4 L
LKR allocated for Jan 2026: LKR 2,272

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.