OUT_04330
SMMT · Medium · Western · distributor DIST_W_03
Predicted potential
January 2026 if systemic constraints were relieved.
Geographical Location
Store location on the map.
Recommended actions
Top-3 prescriptive interventions ranked by expected monthly L uplift.
- Rank 1 · festival_promo+47.2 L / mo
Schedule promotional push for Christmas + New Year peak
Historical seasonality and Sri Lanka demand calendar imply ~47.2 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.
- Rank 2 · sku_mix+9.8 L / mo
Shift SKU mix toward premium (stock 1-2 additional premium SKUs)
Outlet currently sells 8.4% premium SKUs vs top-performing peers in the same cohort at 15.4%. Closing this gap typically lifts volume by ~9.8 L/month.
Top reasons the score is high
Largest positive SHAP contributors.
- Outlet_Size_Small+34.0
- Outlet_Size_Medium+19.5
- Province_Western+4.3
- monthly_volume_std+3.6
- mass_share+3.2
Top reasons the score is held back
Largest negative SHAP contributors.
- monthly_volume_mean-55.4
- Outlet_Size_Extra Large-28.6
- Outlet_Size_Large-22.4
- monthly_volume_median-16.1
- Cooler_Count-9.0
What-if scenarios
Model-predicted deltas if a constraint were relieved.
AI explanation
A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.
Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.