All outlets

OUT_04323

Hotel · Small · Western · distributor DIST_W_02

Critical

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
74.5 L
Recent monthly avg
7.8 L
Own Q90
21.0 L
Active months
9 / 36
Coolers
0
Local competitors (1 km)
13
HHI (1.5 km)
1,119
Replenishment friction
22.2%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +15.8 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~15.8 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · merchandising

    Deploy prime-shelf branded merchandising (posters, shelf-talkers)

    +0.6 L / mo

    Outlet faces type-weighted competition pressure of 11.5 from nearby same-type stores. Targeted in-store branded visibility recovers an estimated 0.6 L/month of intercepted traffic.

Top reasons the score is high

Largest positive SHAP contributors.

  • Province_Western
    +7.2
  • spatial_demand_score
    +1.9
  • monthly_cv
    +1.9
  • Outlet_Type_SMMT
    +1.8
  • competitors_2km
    +0.9

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -61.8
  • Outlet_Size_Extra Large
    -29.3
  • monthly_volume_q95
    -26.2
  • Outlet_Size_Small
    -24.0
  • monthly_volume_std
    -23.2

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 79.2 L → after 79.2 L
Remove competitive drag+1.5 L / mo
base 79.2 L → after 80.7 L
LKR allocated for Jan 2026: LKR 135

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.