All outlets

OUT_04243

SMMT · Small · Western · distributor DIST_W_01

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
78.2 L
Recent monthly avg
18.5 L
Own Q90
42.6 L
Active months
22 / 36
Coolers
0
Local competitors (1 km)
9
HHI (1.5 km)
1,506
Replenishment friction
27.3%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +15.9 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~15.9 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · cooler

    Place first cooler at outlet

    +0.9 L / mo

    Counterfactual model predicts +0.9 L/month if cooler capacity is increased.

Top reasons the score is high

Largest positive SHAP contributors.

  • Province_Western
    +7.8
  • Distributor_ID_DIST_W_01
    +2.5
  • spatial_demand_score
    +1.7
  • Outlet_Type_Hotel
    +1.3
  • Longitude
    +1.3

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -60.5
  • Outlet_Size_Extra Large
    -29.6
  • monthly_volume_q95
    -25.9
  • Outlet_Size_Small
    -23.9
  • Outlet_Size_Large
    -22.7

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler+0.9 L / mo
base 79.5 L → after 80.4 L
Remove competitive drag0.0 L / mo
base 79.5 L → after 79.5 L
LKR allocated for Jan 2026: LKR 116

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.