All outlets

OUT_03722

SMMT · Small · Western · distributor DIST_W_03

Critical

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
67.8 L
Recent monthly avg
12.9 L
Own Q90
42.3 L
Active months
18 / 36
Coolers
0
Local competitors (1 km)
20
HHI (1.5 km)
660
Replenishment friction
22.2%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +13.5 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~13.5 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • Province_Western
    +5.8
  • Longitude
    +2.3
  • competitors_1km
    +1.9
  • monthly_cv
    +1.4
  • type_weighted_pressure
    +1.2

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -61.4
  • Outlet_Size_Extra Large
    -28.7
  • monthly_volume_q95
    -25.4
  • Outlet_Size_Small
    -24.2
  • monthly_volume_std
    -23.8

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 67.6 L → after 67.6 L
Remove competitive drag0.0 L / mo
base 67.6 L → after 67.6 L
LKR allocated for Jan 2026: LKR 85

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.