All outlets

OUT_03640

SMMT · Small · Western · distributor DIST_W_02

High

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
74.7 L
Recent monthly avg
20.3 L
Own Q90
71.4 L
Active months
17 / 36
Coolers
1
Local competitors (1 km)
12
HHI (1.5 km)
1,698
Replenishment friction
11.8%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +16.0 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~16.0 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · sku_mix

    Shift SKU mix toward premium (stock 1-2 additional premium SKUs)

    +2.7 L / mo

    Outlet currently sells 8.9% premium SKUs vs top-performing peers in the same cohort at 14.6%. Closing this gap typically lifts volume by ~2.7 L/month.

Top reasons the score is high

Largest positive SHAP contributors.

  • Province_Western
    +5.8
  • mass_share
    +1.9
  • super_premium_share
    +1.5
  • avg_price_per_liter
    +1.2
  • Outlet_Type_Hotel
    +1.1

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -60.7
  • Outlet_Size_Extra Large
    -29.6
  • Outlet_Size_Small
    -25.7
  • monthly_volume_q95
    -25.0
  • Outlet_Size_Large
    -23.5

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 79.8 L → after 79.8 L
Remove competitive drag0.0 L / mo
base 79.8 L → after 79.8 L
LKR allocated for Jan 2026: LKR 61

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.