All outlets

OUT_02308

SMMT · Large · Western · distributor DIST_W_01

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
710.6 L
Recent monthly avg
430.3 L
Own Q90
707.1 L
Active months
28 / 36
Coolers
5
Local competitors (1 km)
16
HHI (1.5 km)
1,006
Replenishment friction
25.0%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +148.4 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~148.4 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • Cooler_Count
    +291.1
  • monthly_volume_mean
    +74.8
  • Outlet_Size_Large
    +69.9
  • monthly_volume_q95
    +47.7
  • monthly_volume_median
    +35.4

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -121.9
  • climate_jan_humid_pct
    -23.5
  • Outlet_Type_SMMT
    -3.9
  • Province_Southern
    -3.0
  • jan_mean
    -1.8

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 742.0 L → after 742.0 L
Remove competitive drag+0.1 L / mo
base 742.0 L → after 742.1 L
LKR allocated for Jan 2026: LKR 1,013

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.