OUT_02116
Hotel · Small · Western · distributor DIST_W_01
Predicted potential
January 2026 if systemic constraints were relieved.
Geographical Location
Store location on the map.
Recommended actions
Top-3 prescriptive interventions ranked by expected monthly L uplift.
- Rank 1 · festival_promo+13.3 L / mo
Schedule promotional push for Christmas + New Year peak
Historical seasonality and Sri Lanka demand calendar imply ~13.3 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.
- Rank 2 · cooler+3.6 L / mo
Add 2th cooler to outlet
Counterfactual model predicts +3.6 L/month if cooler capacity is increased.
- Rank 3 · merchandising+1.0 L / mo
Deploy prime-shelf branded merchandising (posters, shelf-talkers)
Outlet faces type-weighted competition pressure of 10.7 from nearby same-type stores. Targeted in-store branded visibility recovers an estimated 1.0 L/month of intercepted traffic.
Top reasons the score is high
Largest positive SHAP contributors.
- Province_Western+5.9
- Distributor_ID_DIST_W_01+2.1
- competitors_2km+1.9
- Outlet_Type_SMMT+1.4
- monthly_cv+1.2
Top reasons the score is held back
Largest negative SHAP contributors.
- monthly_volume_mean-62.1
- Outlet_Size_Extra Large-29.3
- monthly_volume_q95-27.8
- Outlet_Size_Small-23.7
- monthly_volume_std-23.6
What-if scenarios
Model-predicted deltas if a constraint were relieved.
AI explanation
A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.
Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.