All outlets

OUT_01884

SMMT · Small · Western · distributor DIST_W_03

Moderate

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
72.7 L
Recent monthly avg
18.0 L
Own Q90
56.2 L
Active months
14 / 36
Coolers
0
Local competitors (1 km)
18
HHI (1.5 km)
551
Replenishment friction
50.0%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +14.7 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~14.7 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • Province_Western
    +4.9
  • mid_share
    +4.6
  • hhi_1500m
    +2.3
  • same_type_competitors_1km
    +1.8
  • competitors_2km
    +1.4

Top reasons the score is held back

Largest negative SHAP contributors.

  • monthly_volume_mean
    -60.5
  • Outlet_Size_Extra Large
    -29.4
  • monthly_volume_q95
    -25.6
  • Outlet_Size_Small
    -24.8
  • Outlet_Size_Large
    -22.7

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 73.3 L → after 73.3 L
Remove competitive drag0.0 L / mo
base 73.3 L → after 73.3 L
LKR allocated for Jan 2026: LKR 91

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.