All outlets

OUT_00356

SMMT · Medium · Western · distributor DIST_W_01

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
495.9 L
Recent monthly avg
426.1 L
Own Q90
713.4 L
Active months
27 / 36
Coolers
2
Local competitors (1 km)
12
HHI (1.5 km)
1,130
Replenishment friction
33.3%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +102.3 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~102.2 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · cooler

    Add 3th cooler to outlet

    +2.2 L / mo

    Counterfactual model predicts +2.2 L/month if cooler capacity is increased.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +232.7
  • monthly_volume_q95
    +78.3
  • monthly_volume_std
    +67.9
  • monthly_volume_median
    +44.4
  • Outlet_Size_Small
    +22.1

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -130.7
  • Outlet_Size_Large
    -89.7
  • climate_jan_humid_pct
    -21.6
  • Outlet_Size_Medium
    -8.4
  • Outlet_Type_SMMT
    -7.6

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler+2.2 L / mo
base 511.2 L → after 513.4 L
Remove competitive drag0.0 L / mo
base 511.2 L → after 511.2 L
LKR allocated for Jan 2026: LKR 71

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.