All outlets

OUT_00253

SMMT · Small · Western · distributor DIST_W_03

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
302.6 L
Recent monthly avg
422.7 L
Own Q90
710.8 L
Active months
30 / 36
Coolers
0
Local competitors (1 km)
13
HHI (1.5 km)
1,110
Replenishment friction
10.0%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +63.0 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~63.0 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +222.1
  • monthly_volume_std
    +63.5
  • monthly_volume_q95
    +59.0
  • monthly_volume_median
    +45.9
  • Province_Western
    +4.0

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -138.9
  • Outlet_Size_Large
    -113.6
  • Cooler_Count
    -55.7
  • Outlet_Size_Small
    -27.5
  • climate_jan_humid_pct
    -23.8

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler0.0 L / mo
base 315.2 L → after 315.2 L
Remove competitive drag+0.1 L / mo
base 315.2 L → after 315.3 L
LKR allocated for Jan 2026: LKR 0

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.