All outlets

OUT_00238

Bakery · Small · Western · distributor DIST_W_03

Low

Predicted potential

January 2026 if systemic constraints were relieved.

Predicted Jan 2026
296.1 L
Recent monthly avg
402.2 L
Own Q90
664.6 L
Active months
26 / 36
Coolers
0
Local competitors (1 km)
20
HHI (1.5 km)
1,481
Replenishment friction
19.2%

Geographical Location

Store location on the map.

Recommended actions

Top-3 prescriptive interventions ranked by expected monthly L uplift.

  1. Rank 1 · festival_promo

    Schedule promotional push for Christmas + New Year peak

    +67.2 L / mo

    Historical seasonality and Sri Lanka demand calendar imply ~67.2 L/month additional volume during Christmas + New Year peak if outlet is featured in the campaign.

  2. Rank 2 · cooler

    Place first cooler at outlet

    +1.6 L / mo

    Counterfactual model predicts +1.6 L/month if cooler capacity is increased.

  3. Rank 3 · merchandising

    Deploy prime-shelf branded merchandising (posters, shelf-talkers)

    +0.8 L / mo

    Outlet faces type-weighted competition pressure of 18.8 from nearby same-type stores. Targeted in-store branded visibility recovers an estimated 0.8 L/month of intercepted traffic.

Top reasons the score is high

Largest positive SHAP contributors.

  • monthly_volume_mean
    +224.8
  • monthly_volume_q95
    +64.0
  • monthly_volume_std
    +58.8
  • monthly_volume_median
    +43.0
  • Province_Western
    +5.8

Top reasons the score is held back

Largest negative SHAP contributors.

  • Outlet_Size_Extra Large
    -136.6
  • Outlet_Size_Large
    -112.2
  • Cooler_Count
    -53.4
  • Outlet_Size_Small
    -31.0
  • climate_jan_humid_pct
    -23.6

What-if scenarios

Model-predicted deltas if a constraint were relieved.

Add one cooler+1.6 L / mo
base 336.0 L → after 337.5 L
Remove competitive drag+1.9 L / mo
base 336.0 L → after 337.9 L
LKR allocated for Jan 2026: LKR 0

AI explanation

A Gemini-generated, business-friendly summary of why this outlet received its score and what the sales team should consider next.

Click Explain this outlet to ask Gemini 2.5 Flash for a plain-English explanation grounded in the SHAP drivers, the counterfactuals, and the recommended actions for this outlet.